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“Beachniks” Levi’s Red Tab Spring Summer 15 Lookbook

Levi’s Red Tab returns for the Spring/Summer 2015 season with their lookbook entitled, “Beachniks.” The collection is a tribute to the beatnik style of the 1960’s clearly mixed with California beach culture. Monochromatic looks in beach-inspired palettes made of dusty blues, [...]

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Converse x Levi’s for Beams Selvedge Denim All-Star Sneakers

American pioneers Converse and Levi’s have come together to produce an exclusive sneaker with Japanese retailer Beams. The shoe is a low-top classic All Star style but replaces the traditional canvas upper with another fabric we all know and love. You guessed it: raw denim. It’s [...]

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The Raw Denim Sales Compendium: Black Friday Edition

This week’s compendium is going to a be slightly different than usual. Due to the large number of Black Friday sales we won’t be listing individual products but rather the individual stores that have sales and what brands they carry. [...]

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Soviet Denim Smuggling – The History of Jeans Behind the Iron Curtain

“Why could the Soviets not replicate Levi 501s the way they had replicated the atomic bomb?” – Niall Ferguson, Civilization: The West and the Rest  There is “more power in blue jeans and rock and roll than the entire Red [...]

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The Three Tiers of Raw Denim: Entry, Mid, and End Level Jeans

All the available options in the world of raw denim makes for a vibrant and exciting subculture, but if you’re just starting out it can be a bit overwhelming. The fact that Pure Blue Japan and Japan Blue are drastically different companies is [...]

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The Best Entry Level Raw Denim Jeans

After sifting through dozens and dozens of options and considering a variety of fits, fabrics, and manufacturers, we’re pleased to report that if you’re looking for a first pair to try raw selvedge denim you should get the Unbranded 201. [...]

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The Levi’s AMC Denim Gremlin – The Car that Wore the Pants

The recent influx of denim-ed things like sunglasses and running shoes might seem a little extreme, but they’re all more than tame compared to this [...]

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Five Pairs of Raw Denim with 38-Plus inch Waists

With the raw denim market continually on the rise, quality jeans become increasingly available. That’s good news for everyone, including those of us who are on the larger end of the spectrum. Even so, it may still be a little [...]

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Brooks England x Levi’s Commuter Denim Saddles

Ever since Levi’s dove into the world of cycling with its Commuter line, they’ve attempted to blend the classic Levi cool with a higher level of functionality. So it’s of little surprise [...]

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The Environmental Benefits of Raw Denim

The environmental benefits of raw denim is a subject that has come up occasionally as a peripheral reason to wear raw denim but it was hardly ever the main reason people gravitated towards it. Recently, Levi’s CEO, Chip Bergh, [...]

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