Zace Myers Overall Co. – One Man Brands

Zace Myers Overall Co. - One Man Brands

Zace Myers Overall Co. – One Man Brands

Zace Myers is a man of exceptional nature, though one would even go as far as to call him an unlikely candidate for the life that he leads. Born in Arizona, Myers spent the early part of his life interested in music and worked as a drum and bass DJ. An interesting turn of events saw him move to Ohio, where he now lives and works as a father, farmer, and denim designer. His brand, Zace Myers Overall Co., produces a line of garments that span from raw selvedge jeans to workwear, including overalls.

As the One Man Brand series of articles suggests, Myers is the brains and brawn behind his whole operation. He oversees sourcing, designing and even manufacturing of each and every pair of jeans and overalls that come out of his workshop; thus ensuring each piece is of top quality and construction.

Myers started the brand in 2001 in LA after a stint at the Fashion Institute for Design and Marketing and a period of working for American Apparel in their accounts receivable department. After an inward revelation, Myers decided that his calling was not only denim making, but also organic vegetable farming. With this in mind, he packed his belongings up and shipped out to the outskirts of Columbus, Ohio to begin a new era in his life.

Zace Jeans Collection

Once set up in Ohio, he got stuck in his work and cranked out 3,000 (yes, that number is correct) pairs of women’s jeans in 6 different styles, only to be disappointed by the initial response they garnered. The timing was not quite right for raw denim and distressed jeans were still very much in vogue. Realizing this, Myers set out and hand distressed each pair and opened his very own Zace store in the town near where he lived.

It was at this store where he was initially recruited by local women to begin making custom jeans. He wanted to make sure that each pair fit its buyer just right. With this in mind, Myers designed his own proprietary 12 point fit guide to ensure the perfect fit for any body type that requested a pair of his handmade jeans.

Fast forward to 2009 where Myers reformulated the entire Zace line.  Taking a more serious approach, both men’s and women’s lines were designed with new fits. Myers also made a contact that was able to supply him with some of the most coveted machines that a denim company could ever dream of. The end product of this friendship resulted in the acquisition of 40+ vintage Union Special and  Singer sewing machines from the early 1900s. Each one found a home in the Zace workshop in Ohio.

More recently, Zace Myers has partnered up with Evan Meyers from Greensboro, North Carolina (which coincidentally also happens to be home of the ever famous Cone Mills). Together they have built a strong working relationship and established Myers and Meyers Heirloom Denim Works, as well hope to open up a flagship store in Greensboro by late August of this year. Among numerous other plans, they would like to move some of their production to North Carolina to the Revolution Mills Studios.

Zace Button Detail

As mentioned earlier, everything Myers and Zace produces is handmade on vintage Singer and Union Special sewing machines. Each pair of jeans has Zace’s own signature pattern details and is constructed out of vintage deadstock denim. All of their denim is sourced from the Cone Mills in the USA or Kurabo Mills of Japan as well as the more exotic Candiani Mills of Italy.

Union Special

As described by the man himself, Meyer’s daily routine consists of rising early to tend his crops before making the best quality denim products that he can produce. Currently the Zace  line consists of jeans, overalls, vests, hats, and jackets. Ever the visionary, Myers wishes to hire more employees in the near future.

From there he wants to expand the Zace brand to a substantial enough size to provide consumers across the nation with “fashionable workwear at an affordable price” while still being able to maintain the standard of perfection that he holds his own personal work to.

For a final statement Myers had this to say :

The older I get, the more I begin to realize the importance of making the right decisions not only specific to making denim and farming but also ensuring that my legacy left behind will be a positive foot print for future generations that will also devote their lives to living the American dream. I wake up each day and work towards maintaining a clairvoyant perspective and not losing sight of it.

Dennis DePrimo

Dennis DePrimo

Dennis is a musician/producer, skateboarder and denim enthusiast. Follow him on instagram at: @dennistehmenace

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  • Conehead

    Putting Greensboro on the map! Dope.

  • cincinnatus

    Very Cool! I Recently moved to Columbus and was unaware of this guy. Thanks for posting.

  • http://www.facebook.com/johnsonlb Johnson Benjamin

    A question, knowing that this gentleman uses
    antiquated machinery to produce garments, does this make them more desirable than another brand that does not. I suppose the idea sounds cool, but does it matter to any of us, as consumers?

    • Blu Recipe

      Many small, artisan brands use antique machinery for certain procedures. Reason for this is that the antique machinery delivers better quality and is more precise than most newer machinery. And of course, it does add a little extra desire to the product.

      • http://www.facebook.com/devan.prithipaul Devan Prithipaul

        hmm im not sure if this is true. quality is not always better, many newer machines are better and more precise. i think that the reason is more for heritage and vintage reasons, less because its better. i think that in an interview with Roy from Roy Denim said that the machines arent better, they’re just different and that he likes the antique machines better. i guess you could compare it to a vintage vehicle, some might say that they are made better and drive more smoothly, but the consensus is that the newer vehicle, although made with less attention to detail will perform better overall.

        • dievan

          seriously, are you some kind of sewing machine enthusiasts as well?
          shut the fark upp!!!!

        • http://www.facebook.com/johnsonlb Johnson Benjamin

          I agree with you and Roy Slaper. I could not with a good defense argue that these antique machines are actually better. Perhaps they just offer a better story or fit ones personality.

        • Cruel_Angel

          If a denim brand wants to make authentic vintage reproduction products then they need to be made in vintage machines.

          Simple as that.

      • http://www.facebook.com/johnsonlb Johnson Benjamin

        I actually am quite familiar with industrial sewing equipment. So, perhaps I asked a trap question. Old machines, while they may be work horses and will last forever… they seem to always need tinkering with. When It comes to quality, I would take a new Adler, Juki, or Seiko over an old Singer, Union Special or other. Old machines are slower, and have a lot of personality. I have both very old, old and somewhat new equipment in my shop.

    • http://www.facebook.com/devan.prithipaul Devan Prithipaul

      some people who want vintage, reproduction, or american heritage products will be more attracted to machines that might have been used when the whole denim scene really started. its for niche markets.

      • http://www.facebook.com/johnsonlb Johnson Benjamin

        I suppose so. Like rising sun jeans. BUT using antiquated machinery, will drive the costs of garments up really.

    • Young

      it’s not necessary better but the vintage machines can provide different characteristics for the garments when compared to the modern machines. of course at the end of the day, it’s about the person operating the machines. I’m sure there are plenty of terribly made clothes made all on vintage machines. I think the vintage machines do add more to story and feel of the clothes and gives some insight on how the brand approaches making clothes.

      • http://www.facebook.com/johnsonlb Johnson Benjamin

        (very, very user dependent. Haha) Yes, once again. I can see that these machines add to the story, and vibe of a brand. Especially if you are pulling from US heritage denim stylism or the such.
        BUT in the case here, this gentleman is NOT making heritage clothing, or I did not get that vibe, so is it relevant for him to be using this equpment? To answer my own question, his argument may be he is trying to create a smaller eco-footprint by using old machinery instead of new. That kind of ties into his organic farming I supppose.

        • http://www.facebook.com/devan.prithipaul Devan Prithipaul

          interesting, i thought it was heritage. but reading it again it doesnt appear that way, it also doesnt fully appear to be eco friendly if hes getting denim from kurabo and candiani mills… seems to be borderline eco and borderline heritage.

          • http://www.facebook.com/johnsonlb Johnson Benjamin

            Perhaps, he is just another denim head trying to appear different than the rest. It is seems many of these brands are all “…a copy of a copy, of a copy…”

  • Ryan Chinaski

    organic vegetable farming and denim goods production?

    ALL HAIL KING HIPSTER

  • Conehead

    To answer the questions posed in the comments section:

    The concept of the company (and sub-brand M&M) goes down two avenues. Making jeans on antiquated machinery captures the stitch reproduction on the garment whether or not the garment is a reproduction or heritage style itself. Thus, it does inherently contain heritage characteristics should it be stitched on these machines, but only to the trained eye. However, the M&M concept is based off reproducing modified versions of heritage workwear pieces from the company archive as well as a few of our friends and collaborative efforts.

    This means that we will have a modern line that will be the staple durable good, Zace jeans and bibs, using high quality materials and stitched in the USA, but will also have the M&M line that will be deadstock and vintage loomed goods, patterns which are based off of vintage, heritage American workwear and sometimes defunct companies, and will be 100% American (from tags to jokers to fabric to cut & sew).

    In the jeanswear industry it is beginning to get quite difficult to not just become part of the school of brands that swim in the vapor trail left by Levi Strauss through the years. Case in point: So many brands advertise using joker art and patterns that are based off of the 501xx (copper hidden rivets, Levi Strauss leather/paper patch, red tab, pocket flashing, etc.) that it is hard to differentiate them from a thumbnail view from one another completely. Many brands on the west coast are all creating competing reproduction collections from military or western/mining wear inspiration and archived garments.

    While the number one goal of the brand portfolio is to create workwear that is superior to all in the current marketplace in terms of durability for actual laborers, which will be achieved at a reasonable price point (versus competition) by Zace, the M&M line will produce pieces that recreate the look from the vanished past (i.e. field labor, mill work, production facility uniform) that utilizes fabric from that time period (vintage, deadstock, or reproduction of that era), sewing detail from the archived garments, and hardware that produces the aesthetic of a piece from that time period.

    • Sillywizard

      Thank you Conehead for giving us insight into Zace’s philosophy.
      I hope things go your way and you are/will be satisfied how things develop.

      • Conehead

        Thanks for the support brother. We are pumped about the ongoing developments. Keep in mind what reaches the public is just the tip of the iceberg.

  • http://twitter.com/zacattac Zac

    Am I missing it or is there not a link to his website on this page?

    • http://www.rawrdenim.com Rawr Denim

      Thanks Zac – we just added and you can check out their site at: http://zaceusa.com/

  • srudy

    How do I get a pair of his jeans? Even his older women’s jeans….?